Jennifer Perez
Digital marketer
portfolio
I am jennifer
Digital marketing specialist
I’m a marketing professional with experience creating digital-first approaches, working to manage and maintain e-commerce stores, with an emphasis on e-commerce and social media marketing strategies.
I’ve graduated with a Bachelor’s of Science Degree in Psychology, along with a Minor in Fine Art.
I have worked in the marketing industry for small and large businesses such as Ayre Realty, B4U Teams, and
A & V Mortgage.
background
Google Digital Marketing & E-Commerce
Google
Start the UX Design Process
Google
Foundations of User Experience (UX) Design Google
Fundamentals of Graphic Design
California Institute of the Arts
BS Psychology, Minor Fine Art
University of Houston-Downtown
2016 - 2021
social media
media platforms
Instagram, Facebook, TikTok, Meta Business Suite, Etsy, and Pinterest.
marketing & management
SEO, SEM, copywriting, content design, Google Analytics, and Email Marketing.
graphic design
digital
Websites (Wix, Squarespace), Social Media, DSLR Photography, Adobe Creative Suite, Canva, and Microsoft Office.
print
Business Stationery, Logos, Advertising, Packaging, Brochures, Flyers, Banners, and more.
work
f. perez construction
The founder envisioned starting his own company to demonstrate a high-quality and professional presentation of his brand; reflecting his vast experience, high-quality finishes, and professionalism with a modern approach to gain recognition and trust from future clients wanting to start new home projects.
palan nabi
Palan Nabi is a small business on the Etsy platform that offers a variety of handmade jewelry and accessories. The name Palan Nabi (파란 나비) translates into Korean "blue butterfly", which is believed to be associated with happiness, hope, and the fleeting nature of the world. This became the main inspiration for the brand identity as it incorporates elements from nature, accompanied by shades of purple and blue to give a graceful and calming effect.
Huitzilli
Huitzilli is a small business of handmade decorations and piñatas (paper mache objects typically filled with candy) for any occasion. The word Huitzilli translated from Nahuallt (the native language used by the Aztecs) means ‘hummingbird’, which symbolizes inspiration for the impossible. For the brand identity, the owner wanted to incorporate the meaning behind the name along with elements that reflect her Mexican culture, therefore, I incorporated the hummingbird and flowers along with a palette of folkloric colors to give a strong and graceful.
a & V Mortgage
A & V Mortgage was founded by a Texas broker and loan officer who envisioned starting her own mortgage company. She wanted to bring a modern and friendly presentation to the brand - emphasizing the company’s values, experience, and innovation to make the buying process of a house easier in order to help her clients achieve home ownership.
Ayre realty
Founded by an individual entrepreneur, Ayre Realty is a real estate team whose goal is to bring an innovative approach to real estate. I work with the marketing team to ensure that the digital consumer experience and social voice align with the company’s goals, and vision. I help manage the social media platforms, such as Instagram, Facebook, and TikTok, in addition to using programs like Meta Business Suite for social media planning.
logo design
I worked with clients from different industries, e.g., construction, mortgage, and small businesses, to create unique and memorable logos for their businesses.
work with me
address
Katy, TX 77449
phone
(832) 390 8878
email
jp.loyola08@outlook.com
social links